Beverly Hills, CA: Metro-Goldwyn-Mayer [MGM], circa 1944. Substantial collection of 12 original preliminary advertising concept art sketches. Executed variously in graphite, charcoal, and gouache on onion skin paper, each leaf mounted on to white paper stock, some with notations at the margins. Includes one finished color ad mat printed proof.
A broad and varied advertising campaign, including two drafts for the film's premiere in St. Louis, that focuses on a several of the film's strengths. There's Judy Garland, in arguably her biggest post-"Wizard of Oz" role, the music, with several trolly vignettes, already capitalizing the success of "The Trolly Song," the film's child star, Margaret O'Brien, whose receipt of the Juvenile Award was the film's only Academy Award win despite four more nominations, and the iconic, early twentieth century Mississippi River imagery.
Sheets 7.5 x 9 inches to 16.5 x 17.5 inches. Generally about Near Fine, some examples lightly creased, occasional small splash, one with faint discoloration across upper margin.
National Film Registry.
Hirschhorn, p. 248.